That ADIDAS have one of the best selection of performance sports sunglasses on the market today is no secret. Top athletes like All Black Dan Carter, MTB Downhiller Sam Blenkinsop and Golfer Natalie Gulbis can be seen wearing their ADIDAS eyewear wherever you see them. But not only top performance athletes enjoy the incredible benefits behind the ADIDAS eyewear technology. They are built to be durable, fit most comfortably, protect the wearer from harmful light and wind, and even improve visual comfort in extreme light conditions. ... read more

2 brand new models from the ic!Berlin sunglasses range have arrived in the shop. As usual, they ooze quality and style with the trademark ic!Berlin temple hinge and their unsurpassed comfort. The ladies model “Nikola” and the mens style “Kornelius” both feature top quality polarised lenses which are coated with an anti-reflection coat on the inside surface. Both can also be fitted with prescription lenses if so desired. ... read more

Summers in the Nelson region are legendary. That’s mainly why we are here, right? Just looking out the window now, I can’t see a single cloud in the sky. Although the temperatures are still a bit nippy, most people in Motueka have reverted back to summer clothing. Positive thinking! Also, since last week our new sunglass ranges have started to come in and I will introduce some of them here as they actually arrive. This morning, a variety of new models from the Marco range came in and as usual, they are all outstading. ... read more

I belong to those lucky people who can enjoy a really pleasant drive to work in the morning. OK, I would prefer to walk to work, but at 35 kilometres, it really is a little too far. So, my drive takes me along the coastal highway to Motueka, past picturesque Ruby Bay and the Motueka Inlet. Since the sun always shines in this part of New Zealand, it is probably one of the nicest drives one can imagine. Especially the stretch just past Ruby Bay along the waterfront. However, this morning the situation was extreme. The sun was still sitting very low with it’s rays being reflected not only on the water, but also on the still slightly wet road. I was so glad I was wearing my old prescription Polaroid sunglasses and was hoping that all the other drivers around me were as well. Usually I listen to the National Program’s “Morning Report” during my drive. Today I did the same. Sean Plunket usually delivers the latest in traffic warnings around 9.30am and so he did today. ... read more

You know the feeling – everybody around you has the coolest of sunglasses and you, because you wear prescription lenses, can’t. Even when you have tinted lenses in your frames, your glasses always look like “tinted prescription glasses”, never like “real sunglasses”, right? Most likely. We hear it so often, that a client had bought a pair of non-prescription sunglasses, brought them to her optometrist or optician, only to be told that the frames aren’t suitable for prescription lenses. Either the frames are too wrapped, the bevel not suitable, or the quality of the frame may have been such that there was a real risk of it breaking during the glazing process. ... read more